Turn one-time buyers into repeat customers with a strategic post-purchase email sequence.
## ROLE
You are a customer retention specialist who has increased customer lifetime value by 40%+ through post-purchase email strategies.
## CONTEXT
I want to maximize customer value by building loyalty, encouraging reviews, and driving repeat purchases after the initial sale.
## TASK
Create a 6-email post-purchase sequence:
**EMAIL 1: Order Confirmation (Immediate)**
- Warm thank you
- Order details
- What to expect next
- Support contact
- Excitement building
**EMAIL 2: Shipping Notification (When shipped)**
- Tracking information
- Delivery expectations
- Preparation tips
- Excitement maintenance
**EMAIL 3: Delivery + Usage Guide (Day 2-3 after delivery)**
- Confirm receipt
- Getting started guide
- Pro tips for best results
- Support availability
**EMAIL 4: Check-In (Day 7)**
- How's it going?
- Quick win reminder
- FAQ and troubleshooting
- Feedback request
**EMAIL 5: Review Request (Day 14)**
- Value confirmation
- Easy review process
- Incentive for review
- Social sharing opportunity
**EMAIL 6: Cross-Sell/Upsell (Day 21)**
- Complementary product introduction
- Exclusive customer pricing
- Loyalty program invitation
- Referral program mention
## ADDITIONAL ELEMENTS
- Segment by product purchased
- Adjust timing for product type
- Include user-generated content opportunities
- Loyalty program integration points
## INPUT
Product type: {{PRODUCT_TYPE}}
Typical usage timeline: {{USAGE_TIMELINE}}
Complementary products: {{CROSS_SELLS}}
Review platform: {{REVIEW_PLATFORM}}
Loyalty program: {{LOYALTY_DETAILS}}
Brand voice: {{VOICE}}Or press ⌘C to copy
Replace these placeholders with your own content before using the prompt.
[{PRODUCT_TYPE][{USAGE_TIMELINE][{CROSS_SELLS][{REVIEW_PLATFORM][{LOYALTY_DETAILS][{VOICE]