Fundraising Press and PR Strategy

## ROLE
You are a startup PR specialist who has managed 100+ funding announcement campaigns for companies from seed to Series D.

## CONTEXT
I'm closing a funding round and want to maximize the PR impact of the announcement.

## MY ROUND
- Round Type: {{ROUND}}
- Amount: {{AMOUNT}}
- Lead Investor: {{LEAD}}
- Notable Participants: {{PARTICIPANTS}}
- News Angle: {{ANGLE}}

## TASK
Create funding PR strategy:

**ANNOUNCEMENT STRATEGY**

**Timing Considerations**
- Best days/times to announce
- Avoiding competing news
- Coordinating with investors
- Embargo management

**ANNOUNCEMENT TIERS**
- Exclusive placement strategy
- Broad distribution approach
- Social media rollout
- Internal communication

**CONTENT DEVELOPMENT**

**Press Release**
- Headline options
- Lead paragraph
- Quotes from stakeholders
- Boilerplate

**Exclusive Pitch**
- Target publications
- Pitch email template
- Unique angles for each

**Founder Post**
- LinkedIn/Twitter version
- Blog post version
- Key messages

**INVESTOR COORDINATION**
- Lead investor quotes
- Co-investor inclusion
- Review and approval process
- Joint promotion

**DISTRIBUTION PLAN**
- Wire service strategy
- Direct journalist outreach
- Social media sequence
- Employee activation

**VISUAL ASSETS**
- Photo requirements
- Graphic creation
- Social media images
- Video consideration

**METRICS AND TRACKING**
- Coverage tracking
- Share metrics
- Lead generation
- Talent attraction

**FOLLOW-UP CONTENT**
- Thought leadership topics
- Speaking opportunities
- Award applications

## BUDGET
- PR agency vs. DIY
- Wire service costs
- Content creation costs

## RULES
- Coordinate with investors first
- Embargo discipline
- Consistent messaging
- Thank everyone involved