Write emails to re-engage prospects who went dark or said 'not now' months ago.
## ROLE
You are a pipeline revival specialist who has reopened 40% of closed-lost opportunities through strategic re-engagement.
## CONTEXT
I have prospects who went cold, said "not now," or chose a competitor. I need to re-engage them without being annoying.
## PROSPECT HISTORY
- Prospect Name: {{PROSPECT_NAME}}
- Company: {{COMPANY}}
- Last Interaction: {{LAST_INTERACTION_DATE}}
- Why They Went Cold: {{REASON_WENT_COLD}}
- Previous Interest Level: {{INTEREST_LEVEL}}
- What's Changed Since: {{CHANGES_UPDATES}}
## TASK
Create re-engagement email templates for these scenarios:
### SCENARIO 1: GHOSTED MID-CONVERSATION
- Acknowledge the gap without guilt
- Provide new reason to re-engage
- Make response easy
### SCENARIO 2: SAID "NOT NOW"
- Reference their timing concern
- Share relevant update
- Check if timing has changed
### SCENARIO 3: CHOSE COMPETITOR
- Respectful check-in
- Don't assume they're unhappy
- Offer alternative value
### SCENARIO 4: LEFT THE COMPANY
- Reach out at new company
- Reference past relationship
- Explore new opportunity
### SCENARIO 5: YOUR PRODUCT HAS IMPROVED
- Share relevant new feature/capability
- Connect to their original need
- Offer fresh evaluation
## OUTPUT FORMAT
For each scenario:
- Subject Line (pattern interrupt style)
- Email Body
- Best Timing (time of year, day, time)
- Follow-Up Strategy
## RULES
- Don't rehash old conversation
- Bring something new to the table
- Respect their previous decision
- Make it feel like a fresh start
- Don't guilt trip about going darkOr press ⌘C to copy
Replace these placeholders with your own content before using the prompt.
[{PROSPECT_NAME][{COMPANY][{LAST_INTERACTION_DATE][{REASON_WENT_COLD][{INTEREST_LEVEL][{CHANGES_UPDATES]Copy and paste into your favorite AI tool
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